About the Course
Most business plans are dull, vague, or unrealistic, and investors can tell within the first few minutes.
That’s why they stop reading and shelve most business plans.
This course shows you how to craft a compelling and investor-ready business plan that is clear, credible, and aligned with how investors think.
You will learn how to structure your business plan around the four most important sections (Introduction, Opportunity, Strategy, and Reward), and communicate the potential of your business in a way that excites investors.
You will also learn the key risks investors look for, the financial insights they care about, and how to present your business in a way that builds confidence and trust.
In this course, you will learn the secrets and techniques that are used to develop business plans that have been used to raise millions of dollars from banks, investors, grant providers, and various funding sources.
If you’re preparing for fundraising or want a strategic business plan to guide your next move, this course is an essential foundation.
What will you learn?
In this course, you will learn:
How to think like an investor and understand the critical risks and signals investors look for before putting money in a business.
The 4 core sections of an investor-ready business plan and what each one must contain.
How to craft the "Introduction" section to make a strong first impression and get your business plan read.
How to develop the "Opportunity" section, including market gaps, analysis, size, ideal customer profiles, and your unique value proposition.
How to build a solid "Strategy" section that outlines your business model, go-to-market plans, competitive edge, operations, and risk management.
How to construct the "Reward" section, including historical and projected financials, performance insights, and your funding request.
How to pitch your business plan with clarity and confidence—turning the document into a compelling story investors want to support.
Whether you’re seeking angel investment, bank financing, grants, or venture capital, this course will help you prepare a credible and investor-friendly business plan that sets you apart.
Who is this course for?
This course is valuable for:
- Entrepreneurs and startup founders who want to raise capital and need a compelling business plan to support their pitch and convince fund providers.
- Small business owners looking to attract investors, access funding, or restructure their growth strategy.
- Business advisors, coaches, or accelerators who support entrepreneurs in developing investor-ready documents.
Course details
- Format: Over 24 pre-recorded lesson videos. Available to watch now on mobile, laptop, or desktop.
- Flexibility: Watch whenever you want, wherever you are. Learn at your own pace. No need to attend live classes.
- Length: ~10 hours. Full and comprehensive course.
- Access: Members only. Only members of the BMG Academy can access this course and dozens of other courses by John-Paul Iwuoha. Click here to become a member.
- Q&A: Use the comments section below each lesson to ask questions, and get feedback and answers from John-Paul that are tailored to your situation.
- Price: See price here.
Click the button below to join the BMG Academy and take this course.
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About the BMG Academy
The BMG Academy is a platform by Activator HQ for entrepreneurs and business owners who want to learn, grow, and win in business.
With access to dozens of detailed business courses by John-Paul Iwuoha, our members learn how to start or grow a business, attract and keep customers, boost sales and profits, raise funds from investors and banks, outsmart their competitors, develop structure and systems, fix tough business problems, and exploit market opportunities.
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